Real Estate Advisory
with Excellence.

Project context

Ricci Imóveis operates mainly in the city of Rio de Janeiro, focusing on the purchase and sale of new and pre-owned properties.

The project included branding and social media stages to strengthen our identity and expand opportunities.

As an external consultant, I ensure all publications are aligned, maintaining brand consistency and essence, while validating hypotheses over time based on in-depth interviews. I also manage and define the monthly content plan, and deliver the project's OKRs and KPIs.

Role in the project: Product Marketing Manager