We are a global
showcase of talent
Context, challenges, and solutions.
Twidie is a marketplace that connects talent with opportunities in the Media & Entertainment industry, streamlining the entire hiring process.
The project involved market research, a brief desk research phase, prototyping, and MVP development, ensuring a solution aligned with investors' expectations.
To develop Twidie, a German startup, we led a collaborative process with the founders and co-founders, aligning business vision with user experience. We conducted research with a strategic group of users from the RJ-SP region to validate needs and opportunities. The prototyping was iterative, incorporating insights through fast-paced cycles, while weekly rituals helped define and adjust sprints—resulting in a 3-month MVP and a prioritized backlog for ongoing product scaling throughout the year.
Role in the project: Lead Product Designer.
Duration: 1 year and 6 months.
Key Deliverables
MVP of the app for iOS and Android
We used Flutter as the development framework to deliver a hybrid solution for both platforms.
Market research and desk research
A global benchmark conducted in a short timeframe with a lean investigation approach.
Iterative prototyping and MVP development
A dynamic and agile process with weekly small deliveries. Project management was handled using Trello.
Backlog planning for product scaling
One of the co-founders took on the role of Product Owner, managing the entire development pipeline.